Enterprise Europe Network Scotland just released 4 video interviews of evaluators of Horizon 2020 SME Instrument. A 'must watch' for anyone planning to submit a proposal!
Judith Pretty
"After writing, get feedback."
"Look closely at sub-criteria"
"Stay business-like"
Gerhart Kohl
"Business-oriented approach"
"Show awareness of potential obstacles"
"Your technology is only one element of your business"
Fabrizio Amarilli
"Clear description of the market"
"Proposal should be consistent with type of innovation"
"What have you achieved so far?"
Jordi Cusido Roura
"Keep the focus on business"
"Is your business disruptive?"
"Evaluators don't have much time - be succint and convincing"